Donnerstag, 9. Mai 2013

What's Different About B2B Startups?

Enterprise startups are twice as likelyto become billion-dollar companies compared to consumer startups, according to venture capitalist Jim Goetz.

Enterprise or B2B companies have been the recent rage of the investment community. In 2012, the enterprise IPO market was red-hot. Companies such as Splunk, Palo Alto Networks, and Workday having very successful initial public offerings. Singapore has several exciting enterprise startup companies including ConnectedHealthgridComm and Sprooki (Editor’s note: these are Get2Volume’s portfolio companies).

Building an enterprise startup is hugely different than a consumer focused company. In this series, I will go through these differences and how B2B startups can best succeed.

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